Small US-based oncology consulting firm, expanding operations into Europe
Case study
The overview
Our partner, a small boutique oncology focused management consulting firm based out of Princeton in the US, was looking to expand their business operations into the UK and needed to build their senior leadership team.
The challenge
The company was fairly unknown outside of Princeton, and was expanding into a highly competitive market, which made it hard to attract the right candidates. In addition to this, the senior leadership team planned to stay in the US and run the newly established team remotely, which made it difficult when it came to implementing and selling their company culture.
The solution
We learnt the business inside out to understand not only what they were looking for but identify which areas they could improve in. To help them ensure that they were being competitive in a new market, we provided a benchmarking exercise. Coming from Princeton, which has very little local competition, the business needed to understand what it would take to be successful in a thriving market like London.
Throughout the process we acted as a brand ambassador on behalf of the company to help them establish their presence within a new territory. Our team provided initial shortlists and being based in London allowed the firm to have a representative to really build their market presence through screening calls. This helped establish credibility, and a footprint amongst a new territory and a new talent pool.
The outcome
• With our help, the company successfully launched into Europe
• We supported the firm in finding 6 new team members: an Engagement Director, an Engagement Manager, two Senior Consultants, and two Consultants
• Moving forward, we continue to help the company grow across Europe and the US